Product

Forecast

A forecast that knows a subscriber from a one time buyer.

New subscribers and one time orders come from your recent pace. Renewals come from the subscribers you already have, cycling at the reorder rate Hylla measures from your own history. Growth comes from a trend you set or the one it fits to your sales. A growing subscription brand sees the stock out months before the shelf shows it.

  • Subscriptions detected automatically, or set per product
  • What if ×1.5, ×2, ×3 new customers: every date on the page moves, nothing is saved
  • Planned events: Black Friday, a campaign, a dip, for all products or a few
  • Expected sales until a date for products with no history, bundles that add to their parts
What if new customers came in faster?
Current×1.5×2×3
New subscribers21 → 42 /wk
Renewals, 4 wks~16 → ~21
Reorder rate90 %
Daily Greens 300 gruns out 20 Jan → 4 Dec
Order by 14 Oct, was 11 Nov1 200 → 1 900 units

How it works

Where the numbers come from.

01
Pace

Orders in the last 28 days per week, split into new subscribers, one time buyers and manual orders.

02
Cohorts

Every subscriber cohort renews at the measured reorder rate, so renewals are forecast from people who already subscribe.

03
Forecast against actual

What Hylla predicted a week ahead, next to what the store sold, with a verdict you can read in a sentence.

Stop guessing. Start ordering.

Free for 14 days. Connect your store and see your first order by dates today.

No credit card. Connects to Shopify in two minutes.